Alpha Group Co., Ltd. is a Chinese multinational conglomerate with toy and animation company, mass media and entertainment assets established by Cai Dongqing in 1993. In 2016, it changes the name of Alpha Animation. The company has a Chinese webcomics site, U17, and also an American film company, Alpha Pictures, and has announced the creation of an animation division also based in the United States.
Auldey Toys
In 1993, Cai Dongqing spent 0.8 million RMB to establish Auldey Toys company in Chenghai County, Shantou City, Guangdong Province, China. But the company has not been able to develop, so in order to solve this problem, Cai has established "Guangzhou Alpha Culture Spread Company".
Alpha Animation.
In 2006, Alpha Animation used advertisements to sell "Yo-Yo" balls and Blazing Teens. In 2007, Alpha transforms to establish "Guangdong Alpha Animation and Culture Company".
In 2012, Alpha Animation has partnered with Hasbro to jointly develop brands for China and other global markets.
One of the selected brands has been the Alpha's Blazing Teens series, along with an unnamed Hasbro property. Early results of this collaboration include Blazing Team and a line of Kre-O toys based on Alpha's Armor Hero franchise, which launched in late 2015.
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