Bruder products

1926: While looking for work, Paul Bruder founds the company as a sole proprietorship. In painstaking manual work, he makes brass reeds with the help of a small hand press. Distribute these reeds to manufacturers of toy trumpets.

1979: Under the "Bruder" trademark, the constant addition of exciting new products to the vehicle lines, small gift items and small toys lays the foundation for a continuous expansion that requires further expansion of the headquarters. And so it continues to spend today.
In BRUDER everything revolves around the child and his games. Play is not the ultimate goal, but rather that which allows the child to acquire the necessary experience to develop in the adult world.
Learn to understand technical principles through play. To achieve this objective, BRUDER products are manufactured according to the premise of fidelity to the model. Fidelity to the model to favor the practice of role-playing games through the reproduction of real environments; functionality, to understand technical principles through touch.
One of the priorities is to maintain a balance between the ease of use of the gaming functions, fidelity to the original model and a degree of stability that is as high as possible. The products of the Professional series reflect better than any corporate motto: "Like the real thing".
The quality of the products and internally acquired know-how have made them one of the leading manufacturers of plastic toy vehicles on the European continent.
Responsible action They aspire to offer the client the highest degree of satisfaction, and to achieve this they have the capacity for innovation, the technological capacity for the treatment of plastic materials, ecological awareness and a respectful use of natural resources. Regarding this last objective, they will be governed by the principle of sustainability.
The internal recycling cycle, energy efficient production processes and customer service that takes care of sending spare parts for the repair of toy vehicles ensure the durability of the products.
As a family business, they are very aware of ecological and social responsibility. One of the main concerns is to maintain an ethical treatment with business partners, with employees and with children.
The quality and playful value. When developing the products, the first objective is to guarantee the playful value, the ease of use for children and the safety of each of the items. And to achieve these goals, the products are developed exclusively by the expert members of the staff. In this sense, they carefully select the materials needed to make the items. They only work with trusted suppliers, known for their reliability and quality.