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More information about Diset

They complete the creation of a sustainable business on a European scale in the main European markets, achieving a leadership position in games, puzzles and educational sectors. Its lines of business are communication toys: games, puzzles, educational, arts and crafts, children's and preschool age. Specialty: baby accessories and decoration, dolls, hobbyists, school supplies, wooden toys.

Corporate Social Responsibility is articulated in two dimensions, social and environmental.

Its commitment implies respecting and promoting the rights of people and especially of children, the growth of society and care for the environment. This commitment translates into concrete actions that seek the benefit of all those involved in society and in the company (employees, suppliers, distributors and the community as a whole), achieving better performance and achieving its sustainability and that of its environment. Diset has signed the ICTI agreement, which is the international code of good practice within the toy industry. Likewise, all Diset games and toys manufactured in Spain are developed by social entities that employ disabled personnel, thus contributing to their integration into society.

Their proposal is value-based on quality manufacturing its products with the highest quality materials, and the strictest techniques for control. In the social dimension, they are committed to children in any situation and try to guarantee the right to play for those who for various reasons would not have access to their toys, if it were not for the donations they make each year.

They want to reach the many requests they receive from different areas but direct their solidarity action towards those NGOs that guarantee the maximum impact of their product donations so that the greatest number of people can benefit. For this reason, they do not, in general, make private product donations. 

Values 

Education, quality, traditional games with an innovative approach , close, local but with a global dimension, multicultural, careful image, passion.

Goula

Learning through play. Wooden games and toys manufactured in an environmentally friendly way with sustainable wood. More than 70 years of experience.

Construct

Naval modeling, scale reproductions of historic ships, with the utmost detail and precision, an activity that is can develop from the age of 14, but in adulthood, it is recommended for the maintenance of motor skills and manual precision.

La Nina

Traditional imitation toys, with attention to detail, with the highest quality for today's girls, but preserving the traditional values of the family.

Diset baby

Distribution of childcare. Leaders in European and US markets. Products for baby development that provide added value to the development of the baby and make life easier for parents.

Services 

Development skills company's in-house activities range from the invention of new board games to the design and engineering of sophisticated electronic toys. The DISET product development team includes early childhood specialists, developers, graphic designers, editors, model engineers and other specialists. Its product offering covers all the main categories for the youngest ages of boys and girls (from 0 to 6 years old) including toys, clothing, accessories such as bathtubs, chairs, hammocks, cots, high chairs, bags, toiletry bags, baby blankets, baby gyms, toys for the car, musical games, mobiles, teethers, electronic books, bibs, pacifier chains, rattles, potties, seat reducers, stools, bathtubs and bathroom accessories, educational and school supplementary material, games construction and skill, symbolic toys, etc. And they also have in their catalog board games, electronic toys, wooden toys, magnetic toys, models, puzzles and puzzles for pre-schoolers, pre-teens, teenagers, young people and adults.

First infancy and pre - school

Accessories for Babies and Dolls: With their high-end brands Pasito a Pasito or La Nina they cover all categories in the baby and doll segments: baby dolls, communion, rag dolls, stuffed animals, pret-à-poter clothes and clothing, furniture, kitchenettes, cribs, cupboards, carrycots, prams, carts, highchairs and highchairs for dolls, pushchairs, etc. All products are made internally by their own fashion designers and specialists in stuffed animal or doll design.

Distribution:

The JUMBODISET Group is a strong in the marketing and sales organization responsible for the international distribution of many products. Diset and Jumbo are leaders in their sector thanks to their co-branding policy, their ability to adapt packaging according to the needs of their markets and their unique marketing approach. Licensees: They work with the licenses of the best brands and characters in the world, to create unique products that add value to brands and satisfaction to children.

Marketing and Promotion:< /p>

They believe in brand capitalization. They do TV, print, and internet advertisements, commercial marketing and public relations activities, and direct-to-consumer promotions to support and co-build their brands.

Furthermore, in their marketing strategy, enter the local market giving support to JUMBODISET subsidiaries and distributors around the world. A successful example: The games Party & Co. and Stratego games are competing in more than 30 markets, as global brands.

Sales and Manufacturing:

They operate in the sales departments of 8 European countries, covering the six European toy leaders with more than 300 million consumers; which together represent the largest toy market in the world. Each of these markets focuses on direct sales to all dedicated retail channels. As an example, in the Spanish market, they use 2 sales teams, one focused on the mass market and the other on the specialized business. In total, they have 25 sales professionals who manage more than 2,500 accounts. The "Nederlandse Spellen Fabriek (N.S.F.)" is the group's manufacturing plant. It has been producing board games, puzzles and luxury packaging for customers all over Europe since 1950. Its motto is "Endless Cardboard Solutions"; a mix between creative thinking, an open mind for new techniques and the production of a high quality final product.

Jumbo Diset Internacional:

All international activities (except countries with branches) of Diset and Jumbo are brought together in one team. The offices are located in Spain and the Netherlands, to optimally serve its partners around the world. Jumbo products are shipped from the Venio warehouse in the Netherlands, and the other brand products from the Spanish warehouses. And the brands presented below will continue to be distributed in the market separately.

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