The origins of Educa Borras date back to 1894, the year Borras Plana S.A. was founded. . EDUCA is a reference brand in educational games and puzzles. BORRAS, known for its acclaimed magic games, is also well known in the field of entertainment and family games. These products are currently distributed in more than 75 countries around the world.
Leadership: Educa Borras, a leading company in the categories of Magic, Puzzles and Educational Games, was considered in 2011 as the most popular toy brand among Spanish families with children between 0 and 12 years old, according to a study carried out by the AIJU Toy Market Observatory in collaboration with the Spanish Ministry of Industry, Tourism and Trade.
Service: From the initial product idea, through design, development , manufacturing and marketing, Educa Borras spares no effort to satisfy its customers and consumers. In addition, Educa Borras provides unique services in the world, such as the Lost Puzzle Pieces Service, so that puzzle-enthusiasts can finish their work in the event that they have lost a piece during the assembly of a puzzle
< p>Quality and safety:Educa is a guarantee of quality, this being one of the attributes that consumers associate with its products. 90% of the products are manufactured at the facilities in Sant Quirze del Vallés, Barcelona, following strict safety and quality controls and using top quality, recyclable and environmentally friendly raw materials.
Innovation : They know that the best way to satisfy the wishes of their consumers is to reinvent themselves every day, and the product development, design, pedagogical and game specialist teams work with this objective.
Variety: The The Educa Borras catalog has a wide range of products for all ages, combining prestigious own brands with the most popular licenses
Toys and growth
Currently, both educators As child psychologists and pedagogues, they agree on the importance that the activity of playing has for the development of the child in all its areas: affective, intellectual, creative, social and physical. Playing is a voluntary, pleasurable and recreational activity present in all human cultures as a natural childhood activity, but it is also an essential complement to the child's learning and training.
If the game is an activity key in childhood, vital for the correct development of the child, the toy is the instrument and the support for most games. At Educa, they believe that toys should fulfill the double function of entertaining and contributing to this development, and they design their products with this in mind.
Development of intelligence
Toys in which the child assembles and disassembles its components help develop the capacity for analysis and synthesis, and motivate the child to think about the objects around him, with which he takes his first steps towards reasoning. In addition, every time they play with these elements, children try to improve and improve themselves, thus perfecting their intellectual skills. The wide variety of puzzles from Educa, the many matching games and memory games are ideal for this.
Development of creativity
One of the fundamental aspects of childhood is the need to express oneself, to unleash one's imaginative capacity. By encouraging his creativity, the child develops a powerful weapon to respond to the challenges that the world will pose throughout his life. The "Magic Art" collection is ideal for encouraging this creativity.
Development of sensory abilities
Toys based on the association of colors and shapes help to perfect the child's sensory abilities , which learns the similarities and differences between objects through material, color and shape. To develop this aspect, Educa has a wide variety of dominoes, matching games and puzzles.
Discovery and knowledge of the environment
Through the games the boy or girl discovers and symbolically puts him in contact with many of the elements that are part of the world in which he lives. Thus, through photographs, drawings and activities, the boy or girl discovers the animals, the weather, the hours, the letters of the alphabet, the numbers, etc. These games thus become essential allies for educators and parents in the education of children, because thanks to them children learn in a fun way and internalize concepts naturally. Educa has a wide range of entertaining educational games through which children learn letters, numbers, times, etc.
Development of motor skills
Ball games , push and pull or sports games in general are very important to develop mobility, balance and dexterity skills in children.
Development of emotional values
From the moment that parents give a toy to a boy or girl are giving him an affective gratification that, from a certain age, the boy or girl will know how to value. On the other hand, the boy or girl relates to the objects that help him express his feelings and unload his emotions.
Development of sociability
Through toys, children They learn to relate to others, to communicate and to put themselves in the place of others. Collective toys teach children to follow rules, to collaborate and to mature in their relationship with others. Educa's family games are ideal for encouraging the child's sociability, but matching games and puzzles are also ideal if the assembly is done with the help of parents or other children.
Safety
The International Institute for the Promotion of Good Toys has defined the aspects that all good toys must meet:
1) Material quality: materials, manufacturing and finishing must be solid, free of danger and non-toxic.
2) Formal quality: the shape and appearance of the toy must be pleasant and simple.
3) Educational quality or adaptation to the needs of the boy or girl, to their level of development and to facilitate a creative playful activity.
Educa only offers products that meet these requirements, fully respecting the European Toy Safety regulations and avoiding components that may pose the least risk to children. In addition, the company is based on innovation and pedagogical concern to make toys that are fully adapted to the needs of each boy or girl and serve both as a playful element and as an educational instrument.
What is the AIJU Games and Toys Guide?
The AIJU Games and Toys Guide is a guide published annually by the Toy Technological Institute in order to offer consumers detailed and useful information on quality toys and games , which are suitable for the playful and educational needs of boys and girls.
This Guide recommends a selection of good toys that consumers can find on the market. This selection arises from the completion of rigorous studies; on the one hand, the toy must comply with safety regulations EN-71:1988, and, on the other, a pedagogical study is carried out where the following criteria are evaluated: play value, duration, reactions of children and parents, versatility, design and packaging, learning potential according to the ESAR system, clarity and presentation of the instructions, accessibility of the toy, interest in specific sensory stimuli, etc.
Educa toys are present every year at this prestigious guide, obtaining very high ratings in terms of its educational and safety features.
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