Spin Master is a Canadian global toy and entertainment company that markets consumer products for children. Its brands include Bakugan, Gund, Etch A Sketch, Meccano's Erector Set, Air Hogs, PAW Patrol, Aquadoodle, Tech Deck, Hatchimals, and Zoomer. Spin Master employs over 1,600 people worldwide with offices in Canada, the United States, Mexico, France, Italy, the United Kingdom, Slovakia, Poland, Germany, Sweden, the Netherlands, China, Hong Kong, Japan, Vietnam, and Australia. . Since 2002, Spin Master has received 92 TIA Toy of the Year (TOTY) nominations with 28 wins in a variety of product categories, including 13 TOTY nominations for Innovative Toy of the Year, more than any other toy company.
Three college friends from Western Ivey Business School, Ronnen Harary, Anton Rabie and Ben Varadi, founded Spin Master with $10,000 in Toronto in 1994.
The company's first product, Earth Buddies, has been a small head made from Kmart pantyhose and grass seeds, which grow like "hair" when watered. Earth Buddy has sold over 26,000 units.
Spin Master's first big success came in 1998 with the launch of the Air Hogs brand and its first item, the Sky Shark.
Developed from the prototype provided by inventors John Dixon and Peter Manning, the Sky Shark was a foam plane that used compressed air to allow free-air flight. The product has taken more than two years and more than $500,000 to develop, but has ended up generating $103 million in revenue over the next few years.
The Sky Shark has put Spin Master on the map, becoming one of the world's most popular toys and earning a spot on Regis and Kathie Lee daytime television along with other international media.
Opinions of our clients
Receive our news